About us

We’re a small but very dedicated & disciplined team and we pride ourselves on one thing above all else, our RELENTLESSNESS!

No matter how long, how many rounds, edits and do-overs it takes, we will work on a project till our clients (hopefully you) are happy with the results! More than anything, we believe that if you’re working hard to make your dreams come true, you should expect no less from the people who work with you.

How we can help you

Part of what makes us good at what we do is our team’s mix of perspectives, we’ve got a good blend of optimism and pessimism fuelling our strategies. 

Any strategy is simply just a plan to reach objective B from Objective A, and Brand Strategy is the same. We first help you identify your objectives 

• Create a roadmap of mini-objectives to reach them
• Set measurable & attainable goals for each step 
• Evaluate & evolve the performance of the strategy
• Finally, help you create a metric of success for future strategies

On a technical level, this can include 

• A Brand Discovery Workshop
  
  This is where we’ll put our heads together and deconstruct your brand, preparing us for the next step
  
• A SWOT analysis
  
  Yes its jargon but remember, Sun Tzu said, know thyself to know thy enemy! We’re oversimplifying and paraphrasing here of course, and your clients aren’t really your enemies but the fundamental stands, the more information at your disposal the smarter your decisions will be.
  
• Visual Identity
  
  Your Brand Logo, Brand Colors, Brand Typeface etc. the clothes your brand wears in public.
  *As a rule, we never take up Brand Visual Identity design from the get go, without first soaking in the information of the SWOT analysis, the results would be akin to serving you Mexican at a Sushi restaurant.
  
• Communication strategy
  
  Not the same as Marketing Strategy, this is more about creating the blueprint of the Brand Personality. In a lot of ways, this is a prerequisite to even creating your Brand Marketing Strategy.